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NEWS FROM SUNNY LONDON

THE THORTFUL TIMES

Don’t bin them! 10 inventive ways to upcycle this year’s Christmas cards.

With the end of the festive season upon us, it’s time for the decorations to come down & be packed away for another year. But what do you do with all the Christmas cards that have been lovingly sent to you? Here at thortful we don’t want to see them in a landfill, so we’ve come up with our top ten tips for recycling them:

1. Gift tags – One of the best tricks of the trade: simply cut your old cards into a shape of your choice, grab a hole punch and add some string or ribbon!|

Tags
2. Postcards – Use the card front as a postcard to send to your loved ones next year (just be sure it’s not going back to the same person!)

3. Magnets – Get the kids involved! You can cut your cards into small shapes and use stick-on magnets to create the perfect fridge decorations for next Christmas.

4. Bookmarks – One of the simplest and quickest transformations for your old cards: cut a long strip and punch a hole in one end to add a bookmark tassle. You might want to include a homemade bookmark with any books you give away next Christmas to add a more personal touch to your gift!

5. Coasters – Grab a pair of scissors and some laminate film to create your Christmas coasters. You can even stick two together to give your coasters a double-sided twist!

6. Decorations – Pretty cut-outs, a hole-punch, and some string or ribbon is all you need to make beautiful hanging decorations for the tree next year!

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7. Christmas planner – The front of your Christmas card will make the perfect cover for next year’s planner. All you need is a few sheets of paper, a hole punch, and some ribbon to secure together at the top. Once complete, you’ll be able to fill the pages with your Christmas shopping and to-do lists!

8. Place cards – The perfect way to set the table for next year’s Christmas dinner.

9. Bunting – Cut your cards into triangles and fold each top over a piece of string or ribbon, securing with glue. By hanging this in the house, you’ll be setting the perfect scene for the festive season.

Bunting
10. Wreath – With a little bit of patience and artistic flair, you can create your very own wreath to decorate the interior of your home. After cutting your cards and securing in a circular shape with glue, simply punch a hole and add some ribbon to hang on your doors!

 

 

 

Creator Day Survey: Tell Us What You Think!

Survey text with wreath

We’re thinking about holding a ‘Creator Day’ in 2017, to help our creators get the most out of thortful and ensure you’re building your sales. Take our 5-minute survey to tell us what you think it should entail!

https://www.surveymonkey.co.uk/r/thortfulcreatorday

 

Valentine’s Sharing Images

We’ve created some handy sharing images for you to use in your Valentine’s promotion – just add your cards!

If you’re struggling for copy to post alongside them, then check out these suggestions for inspiration:

Love is in the air this Valentine’s! Show someone you care with my cards available on thortful <3

Cupid is back! Send your other half one of my Valentine’s designs, available on thortful!

Send some love with my Valentine’s designs, available on thortful… <3

Cupid shot you? Don’t worry, you can tell them how you feel with my Valentine’s card, available from thortful.

Happy sharing!

x

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Your December Creator Calendar!

Get a heads up on what we’ve got planned for December, and tailor your own marketing around it with our handy Creator Calendar! Make sure to use our handy tips for getting your cards out there and increasing sales too 🙂

thortful Creator Calendar December 16

thortful Creator Calendar December 2016

(Just click the link to download.)

Introducing Keepsake Cards

Keepsake Cards Unknown ink rubber small no title

We’ve had some fantastic, funny (and a tad cheeky!) cards added to our catalogue lately, and this sparked an idea from our CEO Andy… Why send a card to a friend for them to throw away after a matter of days? With so many brilliant designs, wouldn’t it be great if you could give them something to carry around with them, spreading the word about thortful and building your brand awareness wherever they go?

thortful are launching a new add-on to cards, to make them last that little bit longer and mean that little bit more: Keepsake Cards will give customers the option to make their card into a handy notebook for the recipient to keep!

The Keepsake Cards will contain around 50 sheets of premium 120gsm paper, which can be lined or plain, and will feature any message which the sender chooses to add on the inside cover. The same high-quality card stock will be used for the printed design and the same information will be featured on the back, highlighting your brand name and bio (just like on your cards!).

Keepsake Cards Victoria Black Hate Least no text smallWhat’s the idea behind Keepsake Cards?

We think that it’s a real shame that beautifully designed, carefully printed cards are left to sit on a mantelpiece for just a week or so before they’re usually thrown away. We believe that your designs are so great that they are worth keeping – and we think our customers will agree!

Why is this great for you?

This is a unique product which isn’t available anywhere else! We think this will be a great way to give thortful another unique selling point and give buyers all the more reason to choose thortful over other brands out there! More customers for us means more people admiring and buying your designs, and of course this means more of those industry-leading royalties for you 🙂 And what’s more, when customers choose your Keepsake Card they’ll be giving you valuable brand exposure wherever they take it!

Keepsake Cards WOK Scissors no text small

Things to note:

  • We will be launching Keepsake Cards in time for Valentine’s 2017, so expect to see your cards being bought as a Keepsake version early next year.
  • We are still working on the envelopes for these special cards, but we are hoping to offer thortful grey ones which are slightly larger and sturdier.
  • Whilst we will only offer the Keepsake option for both portrait and landscape oriented cards, we will only be offering lined paper for portrait designs, as we can currently only support it in this format.
  • You won’t need to change your design templates, as we will simply copy the ~5mm along the left-hand side of the image file, and print this along the spine (see our mock-up below!).
  • This means that your current designs will be printed exactly the same as your cards on the front and the back, but with beautiful notebook paper inside!

Keepsake Card Mockup 1

Keepsake Card Mockup 2

See your design as a Keepsake Card!

As one of our valued creators, we’re going to be giving you the opportunity to purchase one of your designs as a Keepsake Card for a discounted price ahead of our launch (and you’ll still get your 50p royalty on this purchase – think of it as an EXTRA discount!).. We’ll let you know when the systems are in place to produce Keepsake Cards, and give you the full details on how to get your hands on one early next year.

Got Questions?

If you can’t find the answer here then drop us an email on team@thortful.com.


The Small print:

Have a licensing agreement which will interfere with offering your design as a Keepsake Card? Not to worry: you can choose to opt any design out of the Keepsake Card option – just drop us an email. We’ll also be building in a button below each card on your profile, so soon you’ll be able to control this yourself.

FREE Christmas social posts!

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It’s that time of year again when time is short and your to-do list is as long as your arm! Yes, we’ve all been there, and that’s why here at thortful we want to give you a helping hand to make it as simple as possible to promote your cards!

These stylish flat lay assets are the perfect thing to pop your cards into to make them look as trendy and festive as possible when you’re strapped for time. Read on for the low-down on how to make them work for you:

    1. Choose the image you want to add your cards to.
    2. Open the file in the editing programme of your choice.
    3. Drop in your design image and place it as a layer below the main image, then adjust to position correctly.
    4. Check your card looks great and then save the final asset, ready to share!

But what to write to introduce your cards? We’ve come up with some handy copy-and-paste captions to give you some inspo!

Find my cards on thortful this Christmas! If you’re on the Nice List then you can even get 10 cards for £20…

If you’re looking for that perfect card for a friend, family member or your other half, then check out my cards exclusively on thortful! You can even get 10 for £20!

’Tis the season for giving, and our friends at thortful are feeling extra generous and offering you 10 cards for £20! Get my designs at [insert profile link].

Remember to post it at an optimum time (when your audience are online!) and use lots of hashtags where applicable.

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