thortful’s mid-year Creator update

A snapshot update on 2020 so far, exclusively for our thortful Creators

What a year it has been so far ay?! 2020 got off to a great start with an amazing Valentine’s Day, seeing just over 100% growth year-on-year. By Mother’s Day the world was beginning to go into lockdown and the greeting card industry as we know it was experiencing a shift to being more online focussed, as people were unable to see loved ones.

April saw the first full month of lockdown & you guys were the first on the market to design cards about life in isolation. April is traditionally a quiet month in the greeting card industry but lockdown saw more customers than ever buying cards from the comfort (and safety) of their homes.

We know that this time can’t have been easy for a number of you but we hope that being part of our Creator community has supported you in some way. Below is a fun infographic we prepared that will give you a summary of sales performance for the first half of 2020 and should act as a reference point for your sales growth.